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保誠人壽 2024 龍年賀卡紅包袋|包裝設計 Card & Red Envelope Design


保誠人壽 2024 龍年賀卡紅包袋

保誠人壽致力成為三明治族首選的保險公司,了解在面對個人渴求及守護家人的需求時的挑戰。提供靈活的保險方案,平衡個人與家庭的需求,讓我們(Me)和我們(We)一起享受幸福生活!

用鱗片融入龍年的意象,並巧妙的將象徵平安的蘋果及萬事如意的柿子圖案與錢幣融合,象徵著財源滾滾。使用燙金、局部上光凸顯視覺效果,賀卡袖套上光輝般的線條,宛如為龍年注入了新生命。

Prudential PLC is committed to being the top choice for the sandwich generation, understanding the challenges faced when meeting personal desires and protecting family needs. They provide flexible insurance solutions that balance individual and family requirements, allowing both "Me" and "We" to enjoy a happy life together!

The red envelope and greeting card incorporate the imagery of the Year of the Dragon with scales, cleverly blending symbols of peace, represented by apples, and prosperity, represented by persimmons, with coins, symbolizing abundant wealth. Printing techniques such as embossing and spot gloss enhance the visual effects, while the gleaming lines on the sleeves of the greeting cards breathe new life into the Year of the Dragon.



保誠人壽 2024 龍年賀卡紅包袋|包裝設計 Card & Red Envelope Design
Paper:萊妮紙、馬提斯紙
Size:90 x 230 mm、225 x 115 mm
Printing:燙霧面金、局部上光、打凹、印白、紅

Studio:自由對稱設計所
Design/Photography:Jim Lu


2024.2
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保誠人壽 2024 龍年賀卡紅包袋|包裝設計 Card & Red Envelope Design
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保誠人壽 2024 龍年賀卡紅包袋|包裝設計 Card & Red Envelope Design

用鱗片融入龍年的意象,並巧妙的將象徵平安的蘋果及萬事如意的柿子圖案與錢幣融合,象徵著財源滾滾。使用燙金、局部上光凸顯視覺效果,賀卡袖套上光輝般的線條,宛如為龍年注入了新生命。 The red envelope and greeting card incorporate the imager Read More

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